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Logitech's Streamlabs introduces TikTok LIVE integration to enable seamless streaming

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Streamlabs users can now stream directly to TikTok within the Streamlabs desktop ecosystem

LAUSANNE, Switzerland & SAN JOSE, Calif.–(BUSINESS WIRE)– Streamlabs, a leading provider of live streaming tools and a brand of Logitech (SIX: LOGN) (NASDAQ: LOGI), today announced a first-of-its-kind integration with TikTok LIVE launched Promote easy streaming on TikTok. Streamlabs now allows creators to go live on TikTok and customize their streams from one convenient place.

This press release contains multimedia. Check out the full release here:

Streamlabs today launched a new integration with TikTok LIVE to promote easy streaming on TikTok.  Streamlabs now allows creators to go live on TikTok and customize their streams from one convenient place.  (Graphic: Business Wire)

Streamlabs today launched a new integration with TikTok LIVE to promote easy streaming on TikTok. Streamlabs now allows creators to go live on TikTok and customize their streams from one convenient place. (Graphic: Business Wire)

Now users can stream directly from Streamlabs Desktop without needing a stream key. Users can request stream access to their account to go live with Streamlabs by logging in to Streamlabs Desktop or Mobile with their TikTok account. With this partnership, Streamlabs establishes deeper collaboration between the platforms, making it easier than ever for creators to reach new audiences and cultivate their fan bases on TikTok. As the creator economy becomes increasingly competitive, expanding reach – especially on fast-growing platforms like TikTok – will be critical to the success of content creators.

“TikTok is more than just a platform: it is a culture creator and the most important platform of a generation. Today’s integration represents a significant step forward in our partnership with TikTok as the company continues its growth in gaming and live streaming,” said Ashray Urs, Head of Product at Streamlabs. “We believe this will have a huge impact on how streamers broadcast games on TikTok, making it easier than ever for even more creators to get started.”

This is the latest addition to Streamlabs' growing arsenal of successful content creation tools on TikTok, such as the powerful Cross Clip editor, which released a mobile version last year. Seamless streaming to TikTok adds a powerful new capability to Streamlabs' industry-leading multistream functionality, allowing users to go live on multiple platforms simultaneously to engage their entire audience at once. To enhance the experience, Multistream harmonizes with dual-output functionality, allowing users to simultaneously create and share horizontal and vertical resolutions when streaming or recording with Streamlabs Desktop. Desktop users can also enable multistreaming, allowing them to go live on TikTok while simultaneously streaming to the other platforms of their choice, maximizing the potential for audience engagement.

“We are excited to bring this collaboration with Streamlabs to life as it enables TikTok to continue our mission to inspire creativity and bring joy to the #GamingonTikTok community,” said Chris Castagetto, Gaming Business Development at TikTok. “Through this partnership, we look forward to going LIVE to even more community-driven gaming experiences.”

The integration with TikTok is the next step in Streamlabs' ongoing journey to help creators expand their audiences. In 2023, the company introduced an AI-powered podcast editor for the premium Streamlabs Ultra suite. Recommended by prolific developers like Rhett & Link, the podcast editor helps users quickly record and edit their video and audio content through simple text-based editing.

Look for future updates in the coming months, including access to TikTok via the Streamlabs mobile app, Web Experience compatibility for Multistream, and more.

About Streamlabs

Founded in 2014, Streamlabs is a leading provider of live streaming tools and a Logitech brand. Streamlabs offers dozens of features that professional live streamers use to broadcast, better engage with their fans, grow audiences, and improve monetization. Streamlabs is a brand of Logitech International. Logitech International was founded in 1981 and is headquartered in Lausanne, Switzerland. The listed Swiss company is listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). For more information about Streamlabs, visit streamlabs.com or follow Streamlabs on Twitter, Facebook, Instagram and Discord.

About Logitech G

Logitech G, a Logitech brand, is a global leader dedicated to serving the needs of gamers and creators with award-winning hardware, software and solutions. Logitech G's industry-leading products include keyboards, mice, headsets, mouse pads, simulation products such as wheels and flight sticks, webcams, lights and microphones, and specialty furniture solutions; This is all made possible through innovative design, advanced technologies and a deep passion for games and developer communities.

Logitech helps everyone pursue their passions and is committed to doing so in a way that's good for people and the planet. Logitech International was founded in 1981 and is headquartered in Lausanne, Switzerland. The listed Swiss company is listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech G at logitechG.com, the company blog or @LogitechG.

Logitech and other Logitech trademarks are trademarks or registered trademarks of Logitech Europe SA and/or its subsidiaries in the United States and other countries. All other trademarks are property of their respective owners. For more information about Logitech and its products, please visit the company's website at www.logitech.com

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Editorial contact:

Derek Perez

[email protected]

Source: Logitech G