close
close

Sports.com begins major expansion of its content strategy following successful live streaming event

0

Sports.Com, Inc.

Sports.Com, Inc.

LONDON, April 5, 2024 (GLOBE NEWSWIRE) — Following the live streaming success of the heavyweight title fight between Frazier Clarke and Fabio Wardley, Sports.com, a leading digital sports content provider and a subsidiary of Lottery.com Inc. (NASDAQ: LTRY, LTRYW), is proud to announce a significant expansion of its content strategy. This initiative aims to offer audiences in Africa and other regions of the world an exciting selection of up to nine additional boxing events, enabled through strategic collaborations with mobile partners to ensure widespread access.

The groundbreaking event, featuring Clarke and Wardley at London's O2 Arena, was broadcast live and free to viewers across Africa and marked a crucial development in digital sports broadcasting. Sports.com has teamed up with leading UK boxing promotion company BOXXER and Sky Sports. The aim now is to offer audiences in Africa and beyond an exciting series of nine additional fights, leveraging local mobile partnerships to ensure widespread access.

With a strategic focus on digital engagement and mobile accessibility, Sports.com is reshaping the landscape of sports fandom, making it more accessible and engaging for fans everywhere.

Matthew McGahan, Chairman and CEO of Sports.com, commented:

“Our recent live stream success is the start of a comprehensive content strategy designed to captivate live sports fans around the world. This move is part of our broader mission to make exciting sporting events more accessible. Our collaboration with key partners and mobile operators is critical in achieving this vision as we work together to break down barriers and unite sports fans with the content they love.”

“Sports.com is continually committed to improving the sports experience through inclusivity, innovation and entertainment. By offering free access to premium live sports content, we enrich the fan experience and expand the reach of compelling sports narratives to new and underserved markets worldwide.”

Details of upcoming events and viewing opportunities will be announced shortly. Sports enthusiasts in Africa, EMEA and a variety of regions can look forward to a diverse range of high-profile and exciting sporting events presented to them on the Sports.com platform.

For more information, please contact: [email protected]

Via Sports.com

Sports.com is committed to becoming the premier destination for sports entertainment, offering an unparalleled selection of interactive and engaging sports content. Our platform is designed to connect fans, athletes and sports influencers in a unique digital ecosystem, making Sports.com the destination for sports enthusiasts around the world.

Important note regarding forward-looking statements

This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”) and Section 21E of the Securities Exchange Act of 1934, as amended (the ” Exchange Act). All statements contained in this press release regarding the Company's future financial performance, as well as the Company's strategy, future operations, revenue projections, projected costs, prospects, plans and objectives of management, other than current or historical facts, are forward-looking. looking statements. When used in this press release the words “may,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project” are the negatives of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management's current expectations and assumptions about future events and are based on currently available information about the outcome and timing of future events. Except as otherwise required by applicable law, Lottery.com disclaims any obligation to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release. Lottery.com cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond Lottery.com's control. In addition, Lottery.com cautions you that the forward-looking statements contained in this press release are subject to the following factors: (i) the outcome of any legal proceedings that may be brought against Lottery.com; (ii) the Company's ability to maintain effective internal controls over financial reporting, including remediation of identified material weaknesses in internal control over financial reporting related to segregation of duties with respect to and access controls over its financial records system and accounting staffing levels; (iii) the impact of competition on Lottery.com's future business; (iv) risks related to reliance on its intellectual property and the risk that the technology may contain undetected defects or errors; (v) changes in applicable laws or regulations; (vi) risks related to the COVID-19 pandemic or any other pandemic and their direct impact on Lottery.com and the economy generally; (vii) risks related to data protection laws, data breaches or data loss; (viii) the possibility that the Company may be adversely affected by other economic, business and/or competitive factors; (ix) Lottery.com's ability to achieve its strategic and growth objectives as stated or at all; and (x) the factors discussed in Lottery.com, Inc.'s proxy statement/prospectus and other documents filed with the US Securities and Exchange Commission (“SEC”) under the heading “Risk Factors.”